Markets, Marketing, and Managing the Cycle from Prospects to Learners - Sept 2021

Course Title: Markets, Marketing, and Managing the Cycle from Prospects to Learners - February 2021

Course Description: 

How are new and changing markets identified?  How are programs -- in both content and format - developed to meet the needs of learners?  How can data analysis help shape ongoing understanding of markets?  This module will explore the processes and operations that convert markets into enrollments. 

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• Cancellation Policy: Registrants who request cancellation by 5:00 pm EST on the Friday after the course begins will have the option to transfer that registration one time to a colleague at their institution or to any other Online PD course offered within six months of cancellation. If no suitable offerings are available within six months at the time of cancellation, registrants can request a refund of their registration fee minus a $50.00 administrative fee. No transfers or refunds will be available after the first week of the course. Cancellation requests must be made in writing and sent to pd@upcea.edu

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