Course Description: Credential innovation has become an essential strategy for colleges and universities seeking to meet evolving learner needs, respond to workforce demand, and expand educational opportunity. This course explores the strategic planning, design, and implementation of innovative credentials including certificates, microcredentials, digital badges, and other non-degree offerings within the context of online and professional education.
Participants will examine how institutions identify market opportunities, develop high-quality credential offerings, establish supporting policies and infrastructure, and engage stakeholders across the institution. Through practical examples and applied planning activities, learners will explore how credential innovation can advance institutional priorities while maintaining academic quality, market relevance, and learner value.
Designed for professionals responsible for program development, academic innovation, and lifelong learning initiatives, this course provides practical strategies for building credential portfolios that support learners, employers, and institutional success.
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UPCEA is the online and professional education association. Our members positively impact millions of lives by continuously reinventing higher education. We advance the professional field through cutting edge research, professional development, networking and mentorship, conferences and seminars, and stakeholder advocacy. Our collaborative, entrepreneurial community brings together decision makers and influencers in education, industry, research, and policy interested in improving educational access and outcomes.
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